Blog - Category: Neuroscience

Stories can change our brain chemistry

"Stories are powerful because they transport us into other people’s worlds, but in doing that, they change the way our brains work and potentially change our brain chemistry; and that’s what it means to be a social creature." - Paul Zak I find the research described in this  short video by neuroeconomics pioneer Paul Zak,  author […]
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Why it's not a bad idea to become a better storyteller

When I think about my favorite teachers and speakers I can't think of one that doesn't use stories to make their subject "come alive".  I think most people feel this way, and this has spawned countless 'become a better storyteller' workshops.  While I'm not a big fan of many of these interventions (although there are […]
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